Rally car driver and DC Shoes co-founder " Ken Block " dies in a snowmobile accident

R.I.P Ken Block

We are all shocked and saddened to learn of the passing of Ken Block, the father, husband, and legend we knew. Our thoughts are with his family and friends during this sad time.

Ken Block, an action sports legend who co-founded DC Shoes and Hoonigan Racing, died on Monday at age 55 after a snowmobile accident.

Hoonigan first announced the death on social media. The Wasatch County Sheriff's Office later confirmed that Block was riding a snowmobile near his home in Utah around 2 p.m. when he tried to navigate up a steep slope, causing the craft to fall back on top of him. Officials pronounced him dead at the scene.

"Ken was a visionary, a pioneer and an icon. And most importantly, a father and a husband," Hoonigan wrote in the statement. "He will be incredibly missed."

Block co-founded DC Shoes, a popular skateboarding and shoe brand, in 1994, building the brand into a global success through strategic sponsorships and athletes' endorsements.

After selling the company in 2004 for $87 million, he became better known as a rally car legend, winning 16 national titles in the sport from 2005 to 2014.

He also earned five medals in the X Games and became one of only four Americans to score points in the World Rally Championship.

Block was also competitive in motocross and skateboarding, but his true call to fame was documenting his automotive aeronautics on social media.

His YouTube page, which amassed over 1.95 million subscribers, credits itself for driving America's burgeoning appreciation for motorsports.

Block had shared pictures about the heavy snowfall at his Utah ranch on social media hours before the accident, writing, "hell yeah!" across an Instagram photo of snowmobiles.


Block was also competitive in motocross and skateboarding, but his true call to fame was documenting his automotive aeronautics on social media.

His YouTube page, which amassed over 1.95 million subscribers, credits itself for driving America's burgeoning appreciation for motorsports.

Block had shared pictures about the heavy snowfall at his Utah ranch on social media hours before the accident, writing, "hell yeah!" across an Instagram photo of snowmobiles.